In a shaky economy
‘Tis the season to be jolly, well almost, and to get the season off to a flying start I’m a day late with the blog entry. I won’t bore you with excuses, I just won’t draw attention to it and with a bit of luck no-one will notice. Joking aside, they probably won’t because there’s enough […]
Business Case Study: Yodle
Back in March 2005, Nathaniel Stevens, a student at the Wharton Business School, founded a company designed to help local businesses find and market to consumers online. The business, then called NatPal, now Yodle, was tested on the streets of Philly. By the end of that summer Nathaniel and his friend Ben […]
IBM to woo small and medium enterprises
IBM is not known for selling software to small and medium sized businesses. It would like to but, somehow, its stuff always looks a bit daunting and seems to carry the need for clever in-house IT people. Last Monday, at Lotusphere, the leopard didn’t exactly change its spots but it certainly gave them a good tweak. […]